SEO Services for Kansas City Businesses
Local SEO services and consulting with search engine optimization strategies created specifically for your individual Kansas City area business and industry.
Personalized KC SEO Plan
Every industry and Kansas City business is different. We create and implement SEO strategies personalized to your individual business and the Kansas City market. We do not simply offer a generic check-list of monthly tasks to be completed.
Data Driven SEO
With your personalized Kansas City SEO service package, we create regular reports and together we evaluate the reports to modify and improve our strategies based on the data in the reports to make sure your SEO plan and services benefit your Kansas City area business the most.
Local KC SEO Services
If your business sells products and services to customers who live and work near your business location in the Kansas City area – or if you service customers at their KC homes or businesses – your business must have a solid Local SEO strategy to make sure customers in your own neighborhood and area of the city find your business first.
High-Quality & Proven Kansas City SEO Strategies
Hi, my name is Travis Pflanz. I am the owner of Search Centered Digital Marketing. I develop SEO services and strategies so Kansas City small businesses can compete with big businesses in Google search results. Let’s chat!
What is Kansas City Search Engine Optimization?
Kansas City Search engine optimization (SEO) is the process of making a website more visible in a search engine’s “natural” unpaid “organic” search results for your business, product or blog in the local Kansas City market. High-quality on-site search engine optimization leads to a higher ranking and more prominent listing in the search results for a search term. The higher a website ranks results in more visitors to a website, leading to more sales and leads for a business from the website.
What are the Foundations of a High-Quality Kansas City Search Engine Optimization Campaign?
- In depth research and analysis of direct and/or indirect competition to better position your website.
- Identify and create specific search engine optimized pages for each targeted revenue stream.
- Add website functionality and improve your current on-site Search Engine Optimization methods used in individual website pages.
- Split long content filled website pages into shorter, more focused pages.
- Analyze visitor tracking methods used by the website and make improvements where necessary.
- Improve and alter methods used for pages which contain videos on the website.
- Modify the layout of the homepage to represent your overall business goals, rather than overly feature the individual pages and/or articles.
- Improve social media integration to save effort and time.
- Experiment with attention grabbing techniques to boost signups/sales.
- Conduct A/B testing with different landing pages.
- Tweak and modify current internet advertising and search engine marketing to achieve better performance.
Does Your Kansas City Small Business Need SEO Help?
Whether you have a large business or a small business, whether you are in Kansas City, MO or Overland Park, KS – If your business website does not appear on the first page of Google search results, chances are your business needs an improved search engine optimization strategy, schedule a free Kansas City Search Engine Optimization (SEO) consultation and learn how your website can get a higher ranking in Google, Yahoo! and Bing searches.
Key components of every seo service package
All SEO service packages must start with basic seo strategies, no matter which SEO consultant you hire.
SEO Website Audit
The very first step of every SEO service is to evaluate your business’s current website, backlinks, and overall web presence to discover the “quick win” SEO service opportunities that will likely result in near-immediate results for your business and search engine rankings.
One of the best ways to learn about your business and your industry is to research the businesses and individuals that compete with you online. We deeply research your competitors, their websites, and their online presence to help guide the development of your individualized SEO service strategy.
Technical SEO focuses on the ability of search engine spiders to crawl and index your website. Technical SEO strategies include improving website loading speed, improving the structure of the website, and providing users with a quality mobile friendly experience.
Off-Page search engine optimization is not just about link-building and backlinks. Off-page SEO is about building your brands reputation and authority. This is an area where many websites who have hired off-shore SEO companies in the past are likely to see the biggest pain-points in their ongoing SEO service efforts.
Consistently creating new and valuable content for your website and potential customers is a key SEO strategy. Our top tip for a successful content strategy – create content targeted at bottom of the funnel searchers, not for those at the top of the sales funnel.
Getting to Know You
Client Discovery – Before we can create any type of SEO service plan or strategy for your business, we must get to know you, your business and your business goals. Every business is unique, and every SEO service package needs to acknowledge this fact.
Keyword research involves mining your business’s website, your competitors’ websites, your planned content, historical keyword reports, your desired keyword phrases, Google autosuggest and trends, Google Analytics, Google Search Console, and Google Adwords. This keyword research data will help guide our SEO content strategy.
On-Page SEO strategies focus on the specific content of the web page service, product or idea that your business hope to rank in the search engine results. Many business websites are missing key components of basic on-pago SEO. This is one of the areas for “quick wins” at the very beginning of your SEO services.
Your business must be consistent in how it is represented online. Your business’s Name, Address and Phone number must appear exactly the same all across the internet – on every social media platform, every review website and in every business directory. We like to throw a W into the mix, as well – your Website’s URL should also be consistent.
By tracking the visitors to your website using Google Analaand other properties, we create and review reports on a regular basis. Using these reports, we can quickly modify and improve your SEO services and strategies on the fly.